Straight talk from the workshop
Alloy Wheel Refurbishment: What It Costs and What to Expect
Kerbed a wheel on the way into a tight parking space? You are not alone. Kerb rash, flaking lacquer and white corrosion are some of the most common jobs we see roll into the unit here in Scunthorpe, and a good refurb can make a set of alloys look factory fresh again.
The honest answer on alloy wheel refurbishment cost is that it depends on the damage, the finish and whether you want one wheel done or the full set. This guide walks you through the process, the finish options and a realistic price guide so you know what to expect before you ring us.
Alloy wheel refurbishment by the numbers
Why alloys corrode and kerb in the first place
Alloy wheels are protected by a thin layer of lacquer. Once that layer is chipped by a kerb, cracked by heat or worn thin by harsh wheel cleaners, moisture and road salt get underneath. That is when you see the white powdery corrosion creeping out from the rim and the lacquer starting to lift and peel.
Our winters up here do not help. Salt and grit on the roads around North Lincolnshire sit on your wheels for weeks. Left alone a small bit of kerb rash turns into flaking lacquer and pitting, which is why sorting damage early is cheaper than leaving it to spread across the whole face of the wheel.
Strip
We strip the old lacquer and paint back so we are working on clean bare metal.
Repair
Kerb damage and corrosion pits are filled, sanded and made straight before anything goes on.
Prime
A proper primer coat goes down to key the surface and lock out corrosion.
Finish
Colour and lacquer are sprayed and baked for a hard even factory style finish.
The refurbishment process, step by step
A proper refurb is not a quick blow over. We take the tyre off, strip the wheel back to bare metal, then repair any kerb damage and corrosion by filling and sanding until the rim is straight and smooth. Skip that prep and the finish will never last, no matter how good the paint looks on day one.
Once the wheel is prepped it gets primed, sprayed in your chosen colour and then sealed with a hard wearing lacquer. We balance and refit the tyre afterwards so the wheels go back on ready to drive. The prep is where the real work is and it is the part cheap jobs cut corners on.

Had all four alloys done in satin black after a rough winter and they look better than the day they were bought. Straight talking and a proper job.
Painted, diamond cut and colour changes
There are two main finishes. Painted or powder style finishes are hard wearing and easy to repair, and they come in any colour you fancy including gloss black, gunmetal, anthracite or a full colour change to match or contrast your car. Diamond cut wheels have a machined shiny face lacquered over the metal, which looks stunning but is more involved to redo and needs a lathe.
Colour changes are one of the most popular jobs we do. Going from a tired silver to a deep gloss black or a satin grey completely changes the look of a car for a fraction of the cost of new wheels. If you are not sure what suits your motor, bring it down and we will talk it through honestly.
Every wheel is different so this is a ballpark guide only. The exact price depends on seeing the wheel, but it gives you a feel for what different levels of damage tend to cost per wheel.
| Damage level | Typical fix | Price guide per wheel |
|---|---|---|
| Light kerb rash | Sand, refinish and lacquer | 35 to 55 pounds |
| Heavy kerb and lacquer peel | Strip, repair, full refinish | 55 to 80 pounds |
| Corrosion and colour change | Full strip, prep and new colour | 70 to 100 pounds |
| Diamond cut reface | Machine, seal and lacquer | 90 to 130 pounds |
Making the finish last with ceramic wheel coating
Once your wheels are freshly refurbished they are worth protecting. A ceramic wheel coating adds a tough layer over the lacquer that helps repel brake dust, road salt and water. It makes the wheels far easier to clean and slows down the corrosion that started the problem in the first place.
It is an optional extra, not a must have, but if you have just spent good money getting a set done it makes sense to keep them looking that way. We will give you an honest steer on whether it is worth it for how and where you drive rather than just adding it to the bill.
Get your alloys looking right again
Pop the car into our unit in Scunthorpe for a free honest look, or ring the workshop on 01724 304245 and we will give you a straight quote on your wheels.
Frequently asked questions
How much does alloy wheel refurbishment cost?
As a rough guide expect around 35 to 80 pounds per wheel for painted finishes and more for diamond cut, but the exact alloy wheel refurbishment cost depends on the damage so we like to see the wheel first.
How long does a set of wheels take?
Most sets are turned around in about two days because the paint and lacquer need to cure and bake properly. Rushing that stage is how you end up with a finish that peels.
Can you change the colour of my alloys?
Yes, colour changes are one of our most popular jobs. Gloss black, satin grey, gunmetal and anthracite are all common choices and we are happy to talk through what suits your car.
What is the difference between painted and diamond cut?
Painted wheels are sprayed in a solid colour and are hard wearing and easy to repair. Diamond cut wheels have a machined shiny face and look great but cost more to refurbish.
Is a ceramic wheel coating worth it?
If you want to keep freshly done wheels looking good then yes, a coating helps repel brake dust and salt and makes cleaning easier. We will give you an honest view on whether it suits your driving.
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